11
September
2013

Online shopping for homeware products at Safomasi

By: SliceofRealLife

online shopping, home decor items, latest cushion collection, safomasi brand

Safomasi’s first two collections of contemporary, illustrative hand-printed cushions and quilts are now available for online shopping at safomasi.com, with free shipping within India.

September 2013

Born from a love of travel, color, and beautiful things, Safomasi is a designer homeware brand founded by Sarah Fotheringham and Maninder Singh. A reflection of Sarah’s background as an artist and illustrator and Maninder’s experience in fashion and production, they are inspired by both the everyday and the exotic. Their contemporary prints are the result of a mix of cultures and influences, observed and absorbed from their travels all over the world. Each product tells the story of a journey, through gorgeous color combinations and a distinct illustrative style. Based out of New Delhi, they like to jet off as often as possible to hunt for new design inspiration!

Mithai Collection

Inspired by the hundreds of varieties of Indian sweets documented by Sarah on her travels across India, their signature mithai design is a 13 color screen print, with a final layer of shiny silver ink! Paired with candy stripes in pink, orange and yellow, the collection blends Indian and Western influences for a fun, fresh look.

Pushkar Collection

An interpretation of the colors and ornaments spotted at the Pushkar Camel Fair, from primped and preened camels to snappily dressed traders. Resulting in a unique collection of distinctive, engaging and colourful prints.

For more details, log on to www.safomasi.com

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